TikTok’s Economic Impact in Maryland

Savvy small business owners in Maryland are looking to increase their sales. TikTok is helping them to sell out.

1. Fêtewell Event Venues

   Frederick, MD

   Nestled in historic buildings throughout Maryland, Fêtewell Event Venues are curated celebration spaces that have been renovated to create the most epic bashes possible. Owner Kate Dear uses TikTok to showcase venue transformations and ceremony moments, grand openings, and more. Kate credits TikTok with boosting her bookings and revenue, creating more jobs at the company, supporting the launch of her third location, and helping her franchise her business.

   • family run
   • woman owned

   @thevenueceo

   fetewell.com

2. Simply Sweet Confections

   Silver Spring, MD

   Located in downtown Silver Spring, Maryland, Simply Sweet Confections creates classic confections that give customers a warm and fuzzy feeling — no fuss, no frills, just great flavors! In 2021, owner Jess Lugg turned her love for baking into a business. She began sharing new and unique cookie flavors on TikTok and cultivating a following of fellow “sugar addicts”. What started as a way to engage with her community during the pandemic quickly became an opportunity for business growth and brand expansion. Online orders for Simply Sweet have steadily increased, and Jess credits TikTok with helping establish and grow partnership opportunities to promote and grow her business.

   • young entrepreneur
   • minority owned

   @simplysweet.confections

   simplysweetconfectionsmd.com

3. Spice Kitchen Grill

   Brentwood, MD

   Spice Kitchen Grill is a Maryland-based restaurant founded to increase access to West African food and culture for local residents. This community-focused small business has used TikTok to engage potential customers and show off their culinary skills, and as a result, they are on track to double their sales this year to over a million dollars. This increase has enabled them to provide meals to the homeless multiple times a year with our partnerships with local non-profits and homeless shelters.

   • young entrepreneur
   • minority owned

   @spicekitchengrill

   spicekitchengrill.com

4. Shauwney's Skate Palace, LLC

   Buckeystown, MD

   Shauwney’s Skate Palace is a roller skate and accessory business focused on raising capital to open a commercial roller rink in Frederick, MD to make the sport accessible to more people in the area. Since joining the platform, the business has amassed more than 20k followers, and they rely on TikTok to drive the majority of sales as they work toward their goal of opening a brick and mortar location. Shauwney’s Skate Palace plans to use TikTok to continue growing their business, raise funds for a community roller rink, and educate more people about the benefits of roller skating for overall health, mind, body, and soul.

   • family run
   • minority owned
   • woman owned

   @myskatepalace