GA

Peaches and pecans are only one tasty part of Georgia’s economy. TikTok provides a crucial commerce hub for millions of people and thousands of businesses across the state.

Savvy small business owners in Georgia are looking to increase their sales. TikTok is helping them to sell out.

  1. Peachtree Hearing

    Atlanta, GA

    Peachtree Hearing is Atlanta’s premier audiology practice. Led by Audiologist Dr. Melissa Wikoff, Peachtree Hearing is a women-owned and majority-female business that uses the latest technology, scientifically proven techniques, and compassionate personalized care to treat patients. TikTok has played a crucial role for Peachtree Hearing in connecting with patients, promoting awareness of hearing health, and even, because of their exposure and reach on the platform, working with Grammy-winning and critically acclaimed musicians.

    • family run
    • woman owned
  2. Crowns Corner Mechanic

    Conyers, GA

    Crown’s Corner Mechanic is a woman and family-owned mechanic shop in Conyers, Georgia making TikTok videos on their clients’ car maintenance. Desiree Hill started her company as a mobile mechanic business, recording everything she did and sharing it to TikTok. Her business quickly grew as she became the #1 mobile mechanic in the region. After going viral, Desiree took the increased sales and rented a small shop for her business. She eventually rented an even larger space, hired staff, and saw her business triple in a single year, generating $300,000 in business in 2023. Desiree credits TikTok with helping her reach customers in a way unlike any marketing available.

    • woman owned

This research was conducted by PF Global to measure TikTok’s economic impact across the United States, including its impact on businesses, creators, and consumers. The study included independent, anonymous surveys of 5,101 U.S. businesses and 11,123 U.S. adults across all 50 states and Washington, D.C.