AL
Alabama is a cultural and economic tapestry as rich and diverse as its rolling hills and historic landmarks. As a crucial commerce center for thousands of businesses across the state, TikTok is invaluable in helping these small businesses to thrive.
Oxford Economics surveyed 1,050 small- and mid-sized businesses (SMBs) and 7,500 individuals using TikTok to learn how businesses and users interact with the app and leverage it as a tool to grow their business, stay connected, and contribute to their local economies.